We are seeking a creative, proactive, and well-organized Brand cum Event Executive to join our team. This position will be responsible for supporting EdTech’s brand development and executing impactful online and offline events to strengthen brand awareness and generate potential customers. The role will work closely with cross-functional our teams to ensure consistent brand storytelling and effective campaign execution.

 

JOB DESCRIPTION

 

• Plan and execute online and offline events at schools, local venues, and English language centers to promote the EdTech brand and generate leads.  

• Coordinate event logistics, speakers, partners, and stakeholders, ensuring events are delivered on time and within budget.  

• Collect attendee data, qualify leads, and support post-event follow-up activities.  

• Support EdTech’s brand development, including brand positioning, brand guidelines, tone of voice, brand awareness, and IMC planning.  
• Manage and maintain the EdTech website and brand-related materials, ensuring consistency in brand identity, messaging, and visual presentation across all touchpoints. 
• Monitor brand perception metrics, including Brand Sentiment Score, and provide relevant insights and reports.  
• Collaborate with Marketing teams to execute integrated campaigns and strengthen EdTech’s brand presence.  
• Perform other brand and event-related tasks as assigned by the Line Manager.  

 

JOB REQUIREMENTS

 

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field. 
• 2–3 years of experience in brand marketing, event management, integrated marketing, or a related role. 
• Experience in planning and executing online/offline events and coordinating with external partners is preferred. 
• Basic understanding of brand building, brand positioning, and integrated marketing communications (IMC). 
• Strong project management, communication, and stakeholder coordination skills. 
• Creative, proactive, detail-oriented, and able to manage multiple tasks and deadlines effectively. 
• Proficiency in Microsoft Office; experience with website content management and marketing tools is a plus. 

 

HIRING PROCESS

 

Phone Screening > (Home Test) > Onsite Interview > Offering. 

 

WHY YOU'LL LOVE WORKING AT CỐC CỐC

 

Few countries have local challengers in the search and browser space. Vietnam is one of those countries thanks to Cốc Cốc. There are a lot of challenges in competing against dominant global players, but also lots of rewards when we succeed. 

 

Professional growth: 

 

• What we are doing is difficult. This is why there are a lot of opportunities for you to learn and grow with support from a mix of the learning & development programs. 

• You will work alongside talented team members who have a unique skill set and expertise in this market. 

• Cốc Cốc is a Vietnamese company, but you will be working in an international environment with team members/partners/customers who are local and international. 

 

Working environment: 

 

• A culture of flexibility and responsibility, no dress code, and annual Work from Home policy. 

• Exciting internal events to help you understand the whole business and make you part of the Cốc Cốc family. 

• Modern and cozy kitchens with plenty of snacks and coffee/tea bars every day, to make sure energy level is high when you need it. 

• There are many interesting hobby clubs to share your non-professional passions like English Club, Yoga, Football, and many other clubs are forming.